And I'm sad that it's coming to an end.
I'm into comfort over everything, so this era really hit the spot for me. However, the fitted button-downs are starting to creep in. I can see them. Once a trend starts to take over the mass market, you start to see the pendulum swing in the other direction.




Exhibit A — the box tee: shoulder seams somewhere down the arm, room in every direction
Oversized is a recurring swing, not an invention: 1920s dropped-waist, 1940s zoot suit, 1980s Japanese avant-garde (Kawakubo and Yamamoto in Paris — clothes explicitly designed not to describe the body), 1990s hip-hop and grunge.
The current wave has a traceable origin around 2015–2017: Demna at Vetements and then Balenciaga, Virgil Abloh at Off-White, Kanye's Yeezy drape. Streetwear got absorbed into luxury, and luxury needed a silhouette that read as "street." It was also a direct reaction to the most extreme skinny era in a century — Hedi Slimane at Dior Homme shrank menswear so violently in the 2000s that the correction was mathematically inevitable.
Then Covid hit, and we went from Lululemons to full-on sweats.


The lockdown uniform — worn two sizes up, the hoodie stops being loungewear and starts being architecture


The feed — what the algorithm sees: silhouette, nothing else
Well, it's the opposite. The tailored look is on its way — which means you can't hide them french fries, and the abs (whether there or not) will be on call.
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