We help businesses acquire customers predictably through digital marketing.
What is a fractional CMO
A Fractional CMO is the part-time leader who runs your marketing department and is responsible for all of your marketing outcomes.
A great Fractional CMO will understand your goals, what has and hasn’t worked so far, and create a comprehensive plan to achieve your goals.
Along the way, they will make sure your team is performing well and in good spirits. They’ll also put in the systems and processes to make your marketing department a reliable asset to your company.
I’d love to hear what your goals are... and help you reach them.
Personalized
Your market, your unique offer, your voice.
Effortless
Work with me instead of an agency (a sales person, an account manager, then the social media person, etc)
Effective
Allocate your budget to your cashflow systems instead of full time Execs
“Alejandro is a powerful visionary. He upheld the parts of my business that were doing well and created new systems for those that were not. He helped take my business to the next level. He simplifies the processes so it makes it very easy to work with him.”
Services
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Half Day Consult
With a couple of weeks of prep via email and a 4 hour session together, We’ll put together the customer journey and essential next steps for your marketing department.
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Fractional Chief Marketing Officer
A full stack comprehensive marketing strategy with prioritized campaigns. We’ll develop your revenue systems and work with you to execute the strategy.
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Ongoing Advisor
With check ins weekly or every other week, you and your team will stay on track and the marketing efforts will continually improve.
Marketing should be easy and FUN for your business with a focus on output instead of complexity.
Customer focused approach.
Expertise in Health and Wellness, B2B Saas, Service & Retail operations, App marketing, D2C & Ecommerce
Over 15 years of successful marketing experience including building and growing marketing teams
Revenue and analytics focused exec
Let me help you make your marketing WORLD CLASS. Schedule a quick 15-minute call to see if a Fractional CMO is a good fit!
Let’s Get Started!
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1 - Intro Chat
Schedule a 15 min call to see if a Fractional CMO is a good fit.
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2 - Strategy
We’ll get on a longer call to deep dive into your needs. Then, I’ll share the steps I recommend with a proposal.
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3 - Marketing Transformation
In the first 30 days, you’ll have a comprehensive marketing plan and the leadership to execute it over the rest of the quarter.
How to know if you need a Fractional CMO
You’re running a marketing team instead of being the CEO.
You’re not sure what campaigns to have your marketing team try next.
You don t have your customer journey mapped out, or clear KPI s for your campaigns. Your message is not clearly aligned for your customer type.
You know that your customers should be coming back more often, but you haven’t built out your nurturing process or referral programs.
What does a Fractional CMO do?
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🌟 Correct your messaging and position
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🌟 Create systems for your team to follow
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🌟 Map out your customer journey
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🌟 Hire marketing employees and consultants to execute
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🌟 Manage KPI's so your marketing makes you money
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🌟 Coach your marketing lead on management of systems
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🌟 Develop referral programs for the health and wellness industry
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🌟 Optimize your budget - Maximize cashflow
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🌟 Create your marketing strategy
Get the Marketing Expertise You Need to Grow Your Business
Delegate your marketing outcomes to an expert to take your time back and see a greater return on your marketing budget.