A business idea: flirt with the bread before you put it in the basket. Walk up to the olive sourdough and say it out loud: "hi, olive sourdough, I see you looking at me, I know you want me, I'm taking you home."
Do it at the shelf, every time, and it turns a grocery run into a small performance.
A ritual sells because it turns a purchase into a scene. Say the line and you're playing a character for five seconds. People remember characters, film them, repeat them. The customer does the marketing for free.