AI optimizes for average. It's the average of what's happened before, with guard rails. Different AI models given the same open-ended questions often come out with strikingly similar answers (the Artificial Hivemind study).
If you want exceptional, create thumbnail skills and so on. Go and find dope thumbnails and great web design, and tell your AI tool of choice: create like this, use this design.
The Artificial Hivemind paper (October 2025, with Yejin Choi among the authors) built a set of 26,000 real, open-ended questions that have no single right answer. A single model often repeated itself on the same kind of question. Different models gave strikingly similar answers to each other.
If everyone asks the same tools for a thumbnail or a website, the same look comes back. Your page sits next to ten others that look like it.
Taste is the part the average cannot supply. The examples you save are your standard, so choose them with care.
Save ten examples you love. Write down what they share: the colours, the spacing, the way the headline sits. Give that to your AI tool as the standard every time, then edit the result by hand. Related: The future is all about taste.
Otherwise you will look like the average.